Amazon.com has recommendations for each user based on their purchase history. It use to be all books...and now, LOOK at it... drill bits, pacifiers and the Rainbow Riddle (a kids book). Heck, they even have True Blood in there... a show that I've actually started to watch.
The other thing that's amazing is that of the 4 actual books they are recommending to me, I've read 2 of them and rather liked. I'm transparent..
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